Media Monitoring Tool

Media Monitoring Tool enables content owners and advertising agencies to monitor TV broadcast for the

playback of a specific video like a TV commercial. To monitor TV broadcast, the program relies on the intellectual video fingerprinting algorithm that analyzes recorded broadcast dump files and accurately identifies all instances of a specific video in the completely automated mode. Using Broadcast Monitoring Pony, you can give your clients a hard digital proof of commercial playback without any manual work and high costs.

The program has a simple interface that makes TV broadcast monitoring a three-click affair. Let's say, for example, you need to monitor the playback of a commercial on a TV channel to make sure it is played the number of times the TV channel is paid for. To begin, select the folder or folders where you store the TV broadcast dump files, add a sample of the commercial, and run a search. The program will analyze the dump files using its video fingerprint algorithm, and identify all instances of the commercial automatically without your interference. The results are presented as a thumbnail list with the names of dump files that contain the commercial and time when its playback starts in each dump file.

The core of Media Monitoring Tool is the company's video fingerprinting algorithm that enables searching for

video by visual characteristics, such as color, texture and shapes. The program reads the provided commercial and produces a data set or fingerprint of that video. Then this fingerprint is compared against the recorded broadcast dump, and all instances of that commercial are identified. The algorithm processes video files in AVI, MKV, 3GP, MPG, SWF, MP4, WMV, FLV. The processing speed depends on the power of the computer, but on average it is faster than other broadcast monitoring systems. For example, an hour of video can be processed in 3-4 minutes.